About Commission Junction Introduction
Commission Junction (CJ) is one of the largest affiliate networks that connect advertisers and publishers for promoting affiliate products. Commission junction is founded in the year of 1998 the privately held company has over 100 employees and it headquartered in Santa Barbara, CA . Commission junction is well supported by its parent company ValueClick – one of the major giants in digital marketing solution which is acquired CJ on Dec 2003.
CJ claims that more than 1500 potential advertisers* have been registered under their program and serving over thousands of publishers around the globe *.
CJ Member users
Being an merchant program CJ connects the both publishers and advertisers for promoting the advertiser products and service
Advertiser is the member company whose products or service is going to be promoted with publisher websites or blogs using the platform provided by Commission Junction. Being member with advertiser can promote their products or service with thousands of websites in hassle free manner. With the commission junction the advertiser have two options to promote their products
CJ Access is the commission Junction’s automated program to manage the advertiser programs across publisher accounts. The CJ Access functionality is best suited for small and medium sized advertiser companies.
CJ Account manager adds humans experts approach to the advertiser program promotion, in this functionality the advertiser account is managed though the expert advertiser who effectively manages the product promotion activities with publisher accounts
Publishers are qualified website or blog owners joined to promote the merchant programs with their websites or blogs. Being an publisher with CJ publishers can earn money by promoting the commission junction income streams available to the publishers
Publisher Approval Process
To get participated “Publisher “with CJ merchant program you should join the CJ publisher program first
Joining with CJ as a publisher
Joining with CJ is merely easy by filling the secure signup form provided by commission junction registration page . During the signup you have to provide your main website for considering into the approval process. After submitting the publisher registration information request, the CJ representative will review the information and informs on your email about your account activation. CJ approval process guideline is easier than some of the other affiliate networks so, publisher websites having minimum traffic can easily get activated on this program.
Program Approval Process
After the publisher account got approved, publishers can login to their account to access their publisher interface. The advertiser program requirement for publisher is different from each other to get promote their programs one must apply and get approved from the advertiser guidelines. The CJ program approval process done in two ways
- By automatic approval system
- By Manual approval method
If the publisher account is eligible for the promotion of the particular program the program account status “Active” whereas if the publisher program is not eligible then it shows the status as “Declined Application”.
Some programs require manual approval from the representative from the particular advertiser program. Once it got approved the status became “Active” the status will be “Pending” as ever.
Some advertising programs demands higher website traffic and volume of sales conversions and they may allow the websites or blog having this eligibility. For this CJ program automatically tracks the past performance in terms of website traffic and sales conversions for specific advertiser programs. Those who are having the eligibility can only allowed to this particular program
Publisher income Streams
Multiple income streams of Commission Junction are available for the publishers by the way of promoting variety of advertiser programs
- Cost Per Action
- Cost Per Thousand Impressions
- Bonus Incentives
See detailed information about Commission junction income streams
Advantages of Commission Junction Program
Highest fixed commission rate
CJ offers industries highest commission rate available on web that was the greatest advantage of this program. Most of the sales conversions offer more than 50% commission on total price of the product and even some of them offer more than 90% sales commission that was an incredible commission rate on the affiliate market. Some of the web hosting companies like HostGator will provides more than 90$ commission for $120 sales made with CJ program. By analyzing through the merchants program deeply you can find the most performing and highest paying sales products from commission junction.
Increased Commission on Performance
Increased commission structure is also one of the best advantages of choosing CJ commission program it offers increased sales commission on specific products if the publisher achieved specific targets ( in case of number of sales or revenue )
Pay per Lead commission
CJ offers commission not only for making valid sales but also for providing potential leads to their merchant program. Providing the leads like signup form filling, trail downloads also provides the commission to the publishers
Products From Global Brands
Commission Junction is the one of the least affiliate program where you can find products from global brands at one place. In Commission Junction affiliate program you can find major giants like Apple, Yahoo Advertising, HostGator, CitiFinancial and much more
Excellent Tracking System
CJ member interface offers excellent information about program tracking and your commission schemes . The tracking information is divided into two major categories
Tracking by performance
Tracking by performance offers detailed information about your campaign status like no of impression the campaign or Ads received, No of Leads Generated,No clicks received, visitor information and etc
Tracking by earning
Tracking by earning offers information about money earned through the campaign with in the selected time period like earnings by month, Last month , last year particular time period and etc.
Commission junction offers rotating Ads serve feature in the name of “Smart Adzone” functionality, using this function the publishers can easily randomizes the banner advertisements by putting the simple HTML or java script code on their website or blogs. By adding the “Add To SmartZone” button found on the program list pages
Encrypted affiliate links
Hiding the affiliate links from the readers is one of factors to retain your commission , if you are not hiding the affiliate links from your viewers ,then there are lot of chances that your commissions being steals from your hand . CJ offers inbuilt affiliate URL hiding sales feature will reduces the burden of the publishers, No more link cloaking or redirection is required to protect the affiliate links from your readers. Encrypted affiliate links function can be found while getting the links for the specific programs with commission junction.
Prompted Commission Delivery
CJ will deliver the commissions to the publishers every month, promoted delivery of commissions to the publishers also one of the important aspects of CJ merchant program. They will not restrict you upon earning higher commission and delay your payment; you will get the commissions at the right time.
Pay Per Call Program
CJ now offer Pay Per call Program that enables the publishers earn not only from their money blogging campaigns but also by providing the potential phone numbers to the CJ Pay per call program. When advertisers get the potential leads from the given phone numbers the publisher get paid. But this program is currently available for US based publishers only. But publishers from other region can apply for this program and they will get informed when it is available to the particular publisher region.
Limitations of CJ Program
Little Bit complex for New Publishers
Commission Junction publisher interface is seems little bit complex to the new publishers those who want to get started with the available programs. Most of the problems that the new publisher is present while they are trying to get the links from the available programs, information tracking and so on. New publishers get struck by the little bit complexity of the publisher interface that leads to abandon the use their account taken at some times
Unresponsive Program Approval Process
In CJ, lot of people experienced and reporting that they are not allowed to certain advertiser programs, their program approval is “Declined Frequently” or status still in “Pending “state even though they are eligible for the particular advertiser programs. This unresponsiveness made the serious critic over CJ by the publishers.
Deactivation of Publisher account
CJ will automatically deactivates the accounts which fails to make the sales for 6 consecutive months this measure is may taken to retain only the qualified publisher accounts with their system. But the problem is more often publishers reported that their account has been deactivated without notice and also it having the serious issue of
Whether CJ will pay the publisher for the sales made on their referrals in the deactivation period?
Looking for the answers from the CJ!
If have the website having decent traffic and having sales conversion , CJ is definitely the right choice for promoting affiliate sales income and your money blogging campaign .